GEOLOGIX

Originating in the desire to strengthen the relationship between an international food group and its consumers, we proposed an interactive treasure hunt concept throughout Switzerland.

Taking into account the development costs for such a solution and the enthusiasm generated by the project among consumers, we decided to create a fully-fledged product on an open platform for this campaign. Geologix enables numerous places in Switzerland to be explored in a fun way by simply downloading an app on a smartphone. Availing yourself of all the treasure hunts or the available didactic walks, and with the help of a compass, you solve different puzzles along your chosen path. The different types of puzzles and the content offer a rich and varied experience.

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Geologix - Nestlé Treasure hunts

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